hook it

hook

1. noun, slang A means of captivating or attracting others, especially a potential customer or consumer; a gimmick. The movie's hook at the time was its incredible computer-generated graphics. Unfortunately, the visual effects look pretty laughable by today's standards. You've always got to have a hook when you're trying to sell something.
2. verb, slang To attract (someone). The company offers a huge range of benefits in order to hook the most talented people in the industry.
3. verb, slang To captivate (someone). Her latest novel hooked me from the very first page.
4. verb, informal To addict (someone). He got hooked on heroin in college.
5. verb, informal To prostitute oneself. It's not uncommon to see women hooking in this area at night.

hook it

1. To flee or run away. This usage is primarily heard in the UK. We hooked it when we heard police sirens advancing.
2. To solicit and accept a car ride from someone, usually a stranger; to hitchhike. The phrase refers to the thumb (used to attract a passing driver's attention) as a "hook." If the bus isn't running today, what are we going to do, hook it?
See also: hook
Farlex Dictionary of Idioms.

hook it

run away. British informal
See also: hook
Farlex Partner Idioms Dictionary

hook it

tv. to get a ride by hitchhiking. (The hook is the thumb. Compare to foot it.) My car broke down and I had to hook it home.
See also: hook
McGraw-Hill's Dictionary of American Slang and Colloquial Expressions
See also:
  • junk
  • Junk it!
  • juice
  • juiced
  • belt
  • belted
  • belting
  • jack
  • jacked
  • jacking
References in classic literature
Such a fish is the sturgeon, which goes rooting along like a pig, and indeed is often called "pig-fish." Pricked by the first hook it touches, the sturgeon gives a startled leap and comes into contact with half a dozen more hooks.
2 circle hook It's a lot of fun and whiting, croaker, pompano and redfish all love them.
JAMES HOOK It's a rarity for any player to have a full 80-minute run out in pre-season, especially at the age of 32, but Hook got that at a sodden Liberty.
The BBC is so consumed wS with guilt in having let Savile off the hook it's tried to write him out of the history books.
Still, nice hook It's an ab-by Christmas from Tom Daley..
Just slip it behind the siding and hook it on the top edge.
For those who have long been admirers and advocates of the creative, classy qualities of Hook it will be a sad day.