go for the burn

Go for the burn. A touch of spice can add interest to bland foods and mean you don't need to add oil or fat.

They go for the burn as I go for the sandwich and merrily cheer on the celebs intent on losing those excess pounds.

Try walking at different paces to really go for the burn! Interval training is more effective in burning fat than exercising at a continuous steady pace.

When using a laptop computer, don't go for the burn. A Swedish researcher described the case of a 50-year-old man who wrote for an hour on a laptop placed directly on his lap.

7 But if you'd rather go for the burn then this Seiko watch with its long face provides support for the sporty poser.

In a scene from just 30 years ago, siblings share a bedroom in Bradford; Kids smash up a car in a recently demolished Birmingham street in the 70s; A relaxing day out together at the seaside three decades ago; Ban the bomb protest, Aldermaston, 60s; It only takes one man to spoil the fun as the ladies go for the burn on the beach in 70s Southend; Teddy boys show off in Consett, Co Durham, 30 years ago; Punk girl in 70s London; Browsing at Paddy's Market in Liverpool in the 70s; Greasers outside a London amusement arcade in 1958

IF you are trying to become a daddy, don't go for the burn in the sun.

Exhortations to "go for the burn" seemed to me the height of stupidity.

A design for those who go for the burn on a regular basis.