road show

road show

A traveling tour around many different cities meant to demonstrate or advertise some particular message, service, or product. The senator has begun a three-week-long road show to kick off his campaign for the presidency. The social media behemoth is rolling out a road show to promote their new augmented reality service, which launches at the end of the year.
See also: road, show
Farlex Dictionary of Idioms.

road show

A tour made for a particular purpose, especially a political campaign. For example, It was primary season, and every would-be candidate was planning a road show. This term originated about 1900 for touring theatrical productions and in the mid-1900s began to be transferred to other endeavors.
See also: road, show
The American Heritage® Dictionary of Idioms by Christine Ammer.
See also:
  • demonstrate (something) to (one)
  • demonstrate to
  • demonstrate
  • travel on (one's) own
  • check (one's) bags through (to) (some place)
  • check (one's) luggage through (to) (some place)
  • check bags through
  • checked
  • make a point
  • an armchair critic, traveller, etc.
References in periodicals archive
As in previous road shows, there will be a broker expo where attendees can open stock-market accounts with any of the four presentation partners or the five event exhibitors.
The road show is supported by the consulate-general of China in Dubai.
The road show will continue on Thursday, July 5th and end on July 6th.
'The two events in Sohar and Salalah were both attended by a large number of customers and we look forward to repeating this success in our next road show. The event provided our customers with a great opportunity to better understand the capabilities of these class-leading models in time for the lunch of the exciting Ramadan offer.
Forex Association president Malik Bostan has said the road show on launching foreign bonds has remained successful which is likely to generate 2 billion dollars.
The Science and Engineering Road Show was developed by STEM (science, technology, engineering and math) experts at Texas A&M at Qatar and supported by Qapco.
Bharuch: A girl got aboard the van of Congress vice president Rahul Gandhi and clicked selfies with him during his road show in Bharuch in south Gujarat on Wednesday.
Tiwari, who was on a road show in the run- up to the April 23 MCD polls, was miffed over the route decided upon by local organisers.
Saudi Arabia's vast automotive aftermarket is under the spotlight this week, as more than 300 industry professionals attend a three-day road show examining ways to boost access to the Kingdom's $2.6 billion market for auto parts and accessories.
The main objective of the Traffic Safety Road Show was to further educate the population on how to become responsible and safe drivers as well as passengers.
DTCM and 14 of its Dubai-based partners will begin the road show across three East African cities in Kenya, Tanzania and Uganda starting in Kampala on August 24.
Vinod Bahade, India's Deputy Consul- General was the main guest at the road show in Sydney.
Over 12 weeks, the charity's Know Your Risk road show buses will visit 10 different areas across the UK.
PESHAWAR -- Chief Minister Khyber Pakthunkhwa Pervez Khattak said Friday the investment road show at Dubai arranged by his Government was highly successful as international investors from across the global inked 1.2billion dollars letter of intent (LOI) in energy, housing, oil and gas, solar and tourism sectors.