IP
branded IP
Intellectual property ("IP") that is already associated with a popular brand. With branded IP at their disposal, movie studios don't have to take chances any more. Why would they forego the built-in audience a superhero movie brings?
See also: brand, IP
IP
An initialism of "in possession." A prison term referring especially to drugs and medication. There are many safety protocols in place regarding IP medications for prisoners.
Farlex Dictionary of Idioms.
- branded IP
- popcorn flick
- popcorn movie
- brand new
- on brand
- the hearts and minds of (the members of some group)
- hearts and minds
- geek-chic
- just (one's) cup of tea
- just cup of tea